Views from the corner office.

Black Friday on Thursday

Black Friday on Thursday

This year, at many Thanksgiving dinner celebrations, you might hear, “Hurry up with that second helping of turkey. We need to get to the stores!” Sadly, I can hear it happening now… That turkey will get gulped down in favor of shopping for Black Friday, which now...

Aetna Flexes Its Muscles

Aetna Flexes Its Muscles

Embed from Getty Images Oh dear! Aetna should know better… Staying silent to the storm that is whirling around Aetna regarding its sudden threat to quit most of its Affordable Care Act insurance markets, is a definite no-no in anybody’s PR notebook. Aetna’s Facebook...

What happened to CSR?

Phillip Roth’s famous book, The Human Stain, speaks about an irreconcilable mistake in judgment that left an irrevocable “human stain.” Last week there was a “corporate stain” that will surely prove to be an irrevocable judgment call on companies that, in their...

2015’s Ten PR Defining Moments

Generally, the end of each year brings out feelings of wistfulness for what was, or a sense of hope for a fresh start or new opportunities. But no matter how you look at it, this time of year certainly does not pass by without reflection. It also brings out an...

Insights from the team.

4 Takeaways from SXSW 2017

Account Supervisor Jackie Liu recently returned from this year’s South By Southwest (SXSW) Conference and Festivals in Austin, Texas. In her words, here are some of her key takeaways, observations and random bit of info from the event: Hi friends! If you were keeping...

Defining PR Moments of 2016

Hello all, And…we’re back! It’s hard to believe we’re scant weeks away from the start of a new year. Here at PPMG, everything is coming up roses and we’re thrilled to finally share a special project with the world. But let’s talk about 2016 for a minute. It’s safe to...

Leverage The Changing Customer Service Landscape

According to research conducted by marketing guru, Jay Baer (Convince&Convert Consulting), for his book, Hug Your Haters: How to Embrace Complaints and Keep Your Customers, 80 percent of companies say they deliver superior customer service, while only 8 percent of...

Re: Gotta catch a #lochtemess monster

Dear Reply All enthusiasts,  We hope you’re doing well*, and thanks for being a part of our TENTH episode! We love having this platform that allows us to share our personalities, and (mostly) unfiltered opinions and views on all the news items and digital content that...

News about the agency.

From Noemi Pollack’s Desk — March

…from Noemi Pollack’s Desk – March Greetings: This month we noticed that Uber definitely needs better strategic communication counsel, for it found itself in hot water over several very public incidents.  And then there was a headline as to who is...

Gadgetify: Blurring The Lines

by Julie Bagdikian, Op-Ed Contributor This article originally appeared on MediaPost Under last year’s Christmas tree, there were several items that would have made Doc Brown green with envy. A pair of sunglasses that record videos and shares them wirelessly on...

From Noemi Pollack’s Desk — February

…from Noemi Pollack’s Desk – February Greetings: The timeliness of the annual Edelman 2017 Trust Barometer, which finds the largest ever drop in trust across government, business, media, and NGOs, is daunting, given the recent political events. Fake...

10 PR Defining Moments of 2016

As posted on PRNewser: This is a guest post by Noemi Pollack, founder and CEO of The Pollack PR Marketing Group. Somehow New Year’s and end-of-year lists have become the norm.  There seems to be a compulsion at this time of the year to round things up — a sort of...

From Noemi Pollack’s Desk — January

…from Noemi Pollack’s Desk – January Greetings: With the holidays now behind us, we can look forward to changes worth noting: how some major mainstream publishers are expanding into promising digital areas like sponsored content; how information...