Hurricane Sandy & Sales Bungles

Hurricane Sandy & Sales Bungles

I think that some marketers have gone nuts. Piggybacking on Hurricane Sandy to sell something is akin to selling your grandmother.  What on earth were the marketing teams at the Gap, American Apparel, Urban Outfitters and Groupon thinking when they thought up ways to...

KELLER FAY GROUP RETAINS THE POLLACK PR MARKETING GROUP

NEW YORK, NY (October 29, 2012) –The Pollack PR Marketing Group (PPMG) announced today, that it has been retained by, The Keller Fay Group, to lead its public relations and integrated marketing efforts to generate brand awareness. The Keller Fay Group is the first...
Obesity and Gasoline

Obesity and Gasoline

Amidst all the moment-by-moment political news, polls and candidates’ latest remarks, statements, speeches, there appeared in the Chicago Tribune a vapid news tidbit that focused on a statement on the Allstate Blog that said, “obese Americans are hurting the fuel...