The Traditional Marketing Funnel is So 2008

The Traditional Marketing Funnel is So 2008

When I was a kid, an old woman on television opened up two hamburger buns and then looked at the camera and asked “where’s the beef?” The ad went on to demonstrate how Wendy’s, unlike that terrible place the old woman was confronting, had plenty of beef on their...
Coca-Cola “Wants you”

Coca-Cola “Wants you”

Anyone who watched the Super Bowl ads of 2012, will surely remember Coke’s animated iconic polar bears who reacted to the action on the field throughout the full four hours or so of the game, coupled with a live feed during the game showing the bears watching....